Postgraduate Degree Fashion Entrepreneurship – Design Major

Teachings

The 4th year courses are common to all specializations. Their aim is to establish common fundamentals to reconcile commercial and creative challenges.

The program is broken down into themed workshops. The Creation and Communication workshops are attended alongside students on the Brand and Collection Management specialisation. Students acquire the managerial skills needed to implement a range of fashion products intended to be launched onto a particular market. The production workshop is specific to students on this specialisation as it aims to give them the opportunity to explore and try out new production techniques.

Teachings

The conceptualization module grouping is designed to equip students with the essential skills to innovate within their collection development process The topics cover comprehensive market research techniques tailored to the fashion industry, enabling students to identify emerging trends and consumer needs. Students will learn to develop prototypes and conduct effective beta testing to iterate and refine their designs.

This module grouping focuses on developing successful emerging designers’ businesses The topics cover essential aspects of entrepreneurship by anchoring them in relevant legal frameworks. There is an emphasis on lean start-up methodologies, funding strategies, and scaling operations.

In this module grouping, students will explore cutting-edge promotional tactics, including digital marketing, influencer partnerships, and immersive experiences. The curriculum emphasizes the integration of technology and data analytics to optimize marketing efforts, ensuring that graduates can effectively navigate and influence the rapidly evolving fashion tech landscape.

The Collection Development module, structured as a studio environment, is a cornerstone of the program. In this hands-on course, lecturers mentor students through the process of creating and producing a cohesive range of designs. Students will get to conceptualize, develop, and refine their collections, focusing on aesthetic coherence and market viability. The module emphasizes the integration of creative design with entrepreneurial strategies, ensuring that students can translate their vision into commercially successful fashion lines.

The Start-up Challenge is a dynamic and practical experience designed to immerse students in the entrepreneurial world of fashion. Participants develop and refine their business concept, learning to articulate their ideas effectively to potential investors and stakeholders. Through workshops, mentoring sessions, and mock pitches, students gain invaluable insights into the emerging fashion brands ecosystem, honing their presentation skills and business acumen.

The Fashion Lab module grouping is handled by the Direction of Corporate Relations of IFA Paris. Through a variety of practical workshops, students will get the opportunity to be involved in real-life case studies provided by partner brands. They will also have the opportunity to work on their professional profile through customized coaching sessions to ensure they can secure a 6-month internship.