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Sales Manager
The Sales Manager: Crafting retail success. These strategic leaders drive revenue and build brand loyalty. With a keen eye for trends and a talent for team building, they orchestrate fashion collections' retail success.
Main tasks
Key Responsibilities of a Sales Manager:
- Develop and Execute Sales Strategy: Create and implement sales plans aligned with overall business objectives, including sales targets, quotas, and market segmentation.
- Sales Team Leadership and Development: Recruit, hire, train, and mentor sales representatives. Set performance goals, provide coaching and feedback, and foster a high-performance sales culture.
- Sales Performance Management: Monitor and analyze sales performance metrics, identify trends, and implement strategies to improve sales results.
- Customer Relationship Management: Build and maintain strong customer relationships, identify opportunities for upselling and cross-selling, and ensure customer satisfaction.
- Market Analysis and Competitive Intelligence: Stay informed about market trends, competitor activities, and customer needs to identify new business opportunities.
Required qualities
Essential Qualities for a Sales Manager:
- Strategic Thinking and Planning: Develop and execute effective sales strategies aligned with overall business goals.
- Leadership and Team Building: Inspire, motivate, and coach sales teams to achieve peak performance.
- Strong Communication and Interpersonal Skills: Build relationships with customers, colleagues, and stakeholders.
- Data Analysis and Decision Making: Utilize sales data to identify trends, opportunities, and areas for improvement.
- Negotiation and Closing Skills: Secure deals and build strong customer relationships through effective negotiation.
- Resilience and Adaptability: Overcome challenges, adapt to changing market conditions, and maintain a positive outlook.
Why choose IFA Paris?
IFA Paris’ Bachelor Fashion Marketing & Management program, complemented by professional experience or an MBA in Fashion & Luxury Marketing or Sustainable Fashion Management, equips you to become a strategic Sales Manager. Develop a deep understanding of consumer behavior, market trends, and sales strategies. Master the art of translating consumer insights into effective sales plans. Our programs equip you with data-driven decision-making skills and expertise in sales forecasting, merchandising, cross-cultural understanding, and customer relationship management. Hone your negotiation and presentation skills to build strong partnerships, expand market share, and optimize sales performance. Gain hands-on experience through internships and industry projects, developing a global perspective on the fashion industry. Graduate with the commercial acumen, strategic thinking, and sales expertise to drive revenue growth and build brand loyalty for fashion brands.